Auerberg Design: Private Label of Christoph Böninger

Table # 28 for Articolo, 2006 and MoMA Museum Store, 2008
Table # 28 was conceptualized strictly along its mail order distribution system: The small side table is made of profiled aluminum sheet metal, thus weighing only 3 pounds. Its compact geometric shape reinforces the shipping carton from the inside, saving packing material and additional weight.
The New York Times wrote about the design:  "Encouraging the Table to Command the Spotlight". In 2008, Articolo permissioned an exclusive sales-licence to MoMA for USA and Japan.
www.momastore.org
www.Articolo.com

Articolo table #24 Bild 1